Psychological aspects of Pricing
Psychological aspects of pricing play a crucial role in influencing consumer perception, behavior, and purchasing decisions. Psychological pricing, when skillfully implemented, has
Psychological aspects of pricing — Part 2: Charm Pricing
In a bustling market in the heart of an Indian town, there was a modest tea stall named “Chai Ki Dukaan (Tea shop)” The owner, a cheerful man named Raj, had been running the st